SaaS-special: How to price in SaaS
Welcome to this recording of the webinar about SaaS packaging and pricing! The webinar will cover the cornerstones for a successful pricing, including: Segmentation, Offering design, Price model selection, Price level setting. Watch the recording now!
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Here’s what we’ll cover
Segmentation: Understand customer needs and willingness-to-pay
Offering design: Design an offering based on feature value and adoption
Price model selection: Choose a price model that benefits both your company and your customers
Price level setting: Leverage proven methods for determining price levels
About the expert:
Felix Mörée is a partner at Axholmen, specialized in pricing of SaaS and tech. He has published four books on commercial excellence and has advised over 50 companies on marketing, pricing and sales.