Why buy a CPQ instead of building your own?
Many companies consider building their own CPQ system. While it might seem appealing at first, the reality is that it often becomes expensive, complex, and difficult to maintain over time. With a proven platform like vloxq, you gain faster value, lower risk, and a solution that scales with your business.
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When companies consider digitalizing their quoting and pricing process, the question often comes up:
“Why not just build our own CPQ?”
At first glance, it might seem like a smart move. You may already have developers in-house, and the first version doesn’t look too complicated.
👉 But the real question isn’t whether you can build your own CPQ – it’s which path will deliver the most value for the business over time.
Risks and hidden costs of building in-house 🛠️
Many companies underestimate what it means to own and maintain a custom-built system:
- ⏳ Delays: internal projects often take longer than planned, which delays value creation.
- 👩💻 Dependency on key people: if developers leave, knowledge leaves with them.
- 🏗️ Technical debt: custom code requires constant improvement and quickly becomes outdated.
- 📈 Lack of scalability: difficult to keep up with evolving business needs and market demands.
- 💸 Opportunity cost: your development team spends time maintaining CPQ instead of strengthening the core business.
The result? A solution that often becomes more expensive, more resource-intensive, and less flexible than expected.
The value of choosing a proven CPQ solution 🚀
When you choose an established platform like vloxq, the equation changes:
- ⚡ Faster time-to-value: implementation in weeks, not years – results from day one.
- 📊 Predictable costs: clear licensing model without hidden development expenses.
- 🔄 Continuous improvements: new functionality, updates, and security patches are included – without extra effort from your team.
- 🛡️ Reduced risk: no dependency on a few developers; less organizational vulnerability.
- 🎯 Focus on the core business: your teams can spend time driving revenue and competitive edge instead of maintaining code.
- 📈 Measurable ROI: shorter sales cycles, higher quote accuracy, and less manual admin translate into real savings and increased revenue.
A real-world example 💡
A common challenge we hear from companies that build their own CPQ is handling price lists and version history.
Being able to reuse an old list or switch between versions sounds simple – but in a custom-built system, it quickly becomes complex and resource-heavy.
In vloxq CPQ, this is already solved:
✅ Switch between price lists in just a few clicks
✅ Reuse previous versions with ease
✅ Eliminate unnecessary manual administration
How CPQ creates business value 📊
A proven CPQ solution like vloxq delivers tangible business outcomes that directly impact growth and profitability:
- ⏱️ Shorter sales cycles – faster quoting, less waiting time.
- 📝 Fewer errors in quotes – automated logic and versioning reduce costly mistakes.
- 💰 Higher win rates – consistent, professional quotes increase customer trust.
- 👩💼 More time for sales – sales teams focus on customers, not admin.
- 🔍 Better insights – reporting and data provide control over pricing and margins.
- 📈 Scalability – a system that grows with your business instead of slowing it down.
Conclusion 🏁
Building a first version of a CPQ in-house is rarely the hardest part.
The real challenge lies in maintaining, developing, and scaling the system as the business grows.
With vloxq, you get a solution built by CPQ experts – ready to grow with your business and deliver ROI from day one. You reduce risk, gain predictable costs, and can focus on what truly drives value.
👉 The key question isn’t whether you need a CPQ – it’s which path delivers the most business value and ROI over time.
