Benefits of using vloxq CPQ to HubSpot CRM
Apr 3, 2023

Benefits of using vloxq CPQ to HubSpot CRM

What's the difference between HubSpot Quote Module and vloxq CPQ?

In this blog post, we'll explore why you should consider using a CPQ (Configure, Price, Quote) tool instead of HubSpot's Quote module, and how an integrated CPQ can provide you with more advanced capabilities to streamline your sales process.

First, let's start with a brief overview of what CPQ tools and HubSpot's Quote module are.

CPQ tools are software applications that help companies streamline their sales process by automating the creation of quotes, proposals, and contracts. These tools provide a comprehensive solution for configuring complex products, pricing them, and generating quotes that are customized to meet the needs of individual customers.

On the other hand, HubSpot's Quote module is a quoting tool for more basic needs and a function in the HubSpot CRM. It allows you to create and send quotes directly from the CRM, but it lacks the advanced features and functionality of a CPQ tool that better supports customers with extended needs. 

The CPQ needs to be well integrated with HubSpot CRM. Customer data should automatically be fetched and The deal information should be automatically synced with your CPQ tool. This allows your sales team to quickly and easily generate accurate quotes and proposals based on the deal information in HubSpot. Learn more about vloxq CPQ's integration to HubSpot CRM in HubSpot Marketplace.

With a well functioned integration, your sales team can easily convert the quote into a deal in HubSpot. This ensures that all the relevant deal information is captured in HubSpot, and the deal can be tracked through the pipeline stages until it's closed.

So, why should you consider using a CPQ tool instead of using HubSpot's Quote module? Here are a few reasons:

  1. Advanced Configuration Capabilities: CPQ tools provide advanced configuration capabilities that can help your sales team quickly and easily configure complex products. With CPQ, you can automate the selection of products and services, ensure compatibility and dependencies, and manage complex pricing structures.
  2. Better Pricing Controls: CPQ tools offer advanced pricing controls, including discounts, bundling, and up-selling. With CPQ, you can set up pricing rules based on product combinations, volume, or customer segments to ensure that you're offering the right price to the right customer.
  3. Workflow Automation: CPQ tools provide workflow automation capabilities that can help you streamline your sales process. With CPQ, you can automate the approval process, manage revisions, integrate with your ERP and feed your HubSpot CRM with relevant deal and pipeline data. 
  4. Improved Sales Collaboration: CPQ tools provide advanced collaboration features that can help your sales team work more efficiently. With CPQ, you can share quotes and proposals with team members, collaborate on revisions, and track progress.
  5. Additionally, by using a CPQ tool, you can reduce the risk of errors and inconsistencies in your quotes, which can have a significant impact on your business. CPQ solutions can help eliminate errors caused by manual data entry, improve accuracy in pricing and configurations, and ensure that quotes comply with company policies and regulations. This can help increase the overall quality of your quotes, leading to better customer satisfaction and ultimately, increased revenue and improve your bottom line for your business.

Furthermore, using a CPQ tool can also help you mitigate the risk of losing potential deals due to slow response times or inaccurate quotes. With CPQ, you can quickly generate accurate quotes and proposals, allowing your sales team to respond to customers in a correct, timely and effective manner. This can help improve your win rate, increase your sales pipeline and increase your customer satisfaction. 

Overall, while HubSpot's Quote module may be suitable for smaller businesses with simpler quoting needs, CPQ tools offer a more advanced solution that can help larger businesses streamline their sales process, reduce errors, and improve collaboration and productivity. 

By adopting a CPQ tool, businesses can reduce risk, increase efficiency as well as customer satisfaction, and ultimately, drive growth and profitability.

How can different roles can benefit from using a CPQ tool integrated with HubSpot?

  1. Operations and Finance Teams: CPQ tools can help operations and finance teams manage the complexities of pricing, bundling, and contracts. With advanced pricing controls, operations and finance teams can ensure that pricing is consistent and aligned with business objectives. Workflow automation can also help operations and finance teams manage the approval process and track progress, reducing manual errors and delays.
  2. Sales Managers: CPQ tools can provide sales managers with real-time visibility into the sales pipeline, allowing them to track the progress of deals and make informed decisions. With advanced collaboration features, sales managers can collaborate with their teams to refine pricing strategies, improve sales processes, and share best practices. Workflow automation can also help sales managers streamline their sales process, allowing them to focus on coaching and training their teams.
  3. Sales Representatives: CPQ tools can help sales representatives quickly and easily create quotes and proposals that are tailored to the needs of individual customers. With advanced configuration capabilities, sales reps can configure complex products, manage complex pricing structures, and offer the right price to the right customer. Workflow automation can also help sales reps manage the approval process and track progress, allowing them to focus on selling and closing deals.
  4. IT Teams: CPQ tools can help IT teams integrate with other systems, ensuring that data is consistent and up-to-date across the organization. With advanced integration capabilities, IT teams can streamline their technology stack, reduce data silos, and improve data quality. Workflow automation can also help IT teams manage the integration process, reducing the need for manual intervention.

In summary, by using a CPQ tool integrated with HubSpot, different roles can benefit from advanced configuration capabilities, better pricing controls, workflow automation, improved collaboration, and integration with other tools and systems. 

By streamlining the sales process and improving productivity, an integrated CPQ tool can help organizations improve their bottom line and drive growth.

Start using the CPQ platform of the future.